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"... How Website Design can increase traffic to my web site?"
 Don't block search engines from your site.
Search engines index your site using software called spiders. Some web sites
use design methods that inadvertently stop spiders in their tracks. These "Deadly Design Elements" are frames, Java Menus, ASP pages generated on the fly, forced redirects,
FrontPage menus, and having all your information in a graphic file rather
than in text. There ways to get around these obstacles, and we can advise
you what they are.
Full Web Site Evaluation
Receive a complete web site evaluation report within 72 hours of your order, with specific suggestions on what should be changed, added or removed on your web site to improve your search engine position.
Make it easy to navigate.
A surprising number of net surfers do not know how to use the back arrow
on their browser. So, make sure you have navigation buttons on each page.
If users are confused as how to navigate your web site, they won't stay
long.
Have useful content on your web site.
Well, this seems obvious, but many sites overlook it. People go to web
sites because they want information. So, give it to them! Provide content.
Flash animations are nice, but people are looking for information not
dazzling graphics. And put the contact information someplace easy to find!
Give the site focus.
You have about five seconds to attract and keep a new person's interest.
So, make it clear what the site is about. Don't hide important stuff two
levels down. Put it on the home page. Don't try to do everything. If you
have an informational site, put the important info on the home page. If
you are selling something, then make it clear what is for sale and how
to buy it.
Make it enjoyable to be on your site.
Have a look and feel that matches the purpose of the site. Keep the interface
standard, with the same typeface, fonts, background, and navigation bars
throughout the site. And be sparing with animated graphics, they get annoying
quickly.
Keep the content current.
Clean up dead links. Put in new content frequently. Avoid the agony of
link rot! Sites with dead links and old news will make viewers leave quickly
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